Overview
Daily Dry Fruits sells premium Kashmiri dry fruits online: almonds, walnuts, figs, apricots, berries, saffron, kahwa and festive gift hampers, delivered across India. I developed the store on WordPress and WooCommerce with a responsive interface, secure checkout, catalogue management and performance tuning across every device.
- WooCommerce with per-kilo pricing
- Overlapping category structure
- AJAX price, brand and stock filters
- Discounts, coupons and gift hampers
- Wishlist, accounts and recently viewed
- Secure checkout
- Optimised for mobile data
- Category
- E-commerce store for Kashmiri dry fruits
- Built with
- WordPressWooCommercePHPMySQLAJAX
- Service
- Web Application Development
The challenge
Dry fruits are sold by weight, in grades, with prices that move with the crop. The store needed per-kilo pricing and pack variations, a catalogue that's easy to browse across overlapping categories, and enough trust signals that a first-time customer would buy food online from a brand they hadn't heard of.
The solution
I structured the WooCommerce catalogue around overlapping categories (Premium Dry Fruits, Kashmiri Dry Fruits, Nuts & Seeds, Healthy Snacks, Traditional Kashmiri Products, Gift Hampers) so a product appears wherever a shopper expects it, with per-kilo pricing and weight variations that show price ranges. Category pages have AJAX price, brand and stock filters, and product pages show the sale price, quantity selector and live interest indicators. The homepage combines a category strip, campaign banners, Recently Added, Special Packs and Top Discounts carousels, and a Recently Viewed rail, while coupon banners, wishlist, account and a mini-cart support repeat orders. Images are compressed and lazy-loaded so the catalogue stays fast on mobile data.
A closer look
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